Creative Industry Market Entry
Funding for creative companies in Vienna for market entry into new markets with a 50% funding rate, up to €50,000 per project. Applications can be submitted continuously until 31 December 2026, with submission deadlines on 31 March, 31 July, and 30 November 2025.
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Grant criteria
Funding objective
Support for Viennese creative enterprises in placing their products and services in new target and export markets as well as in developing new distribution channels. The funding facilitates overcoming financial, regulatory, organizational, and cultural challenges of market entry and strengthens the long-term competitiveness of the creative industries.
Eligible expenses
- Personnel costs
- External services (consulting, training, marketing and sales services)
- Travel expenses
- Tangible and intangible investment costs (machinery, software, intellectual property rights)
- Material and supply costs
Non-eligible expenses
- Costs of ongoing business operations
- Taxes and public fees
- Acquisition of land and buildings
- Development of new products, services, or processes
- Artistic productions
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Eligible to apply
- Companies
Funding requirements
- Business location in Vienna
- Existing company in the creative industries (architecture, design, art market, fashion, multimedia and games, publishing, music industry, film industry)
- Presence of a comprehensive market development and/or sales strategy
- Project start only after application submission
- Minimum project size €5,000
Documents required for application
- Application confirmation
- De minimis declaration
- Most recent annual financial statement or income-expenditure statement
- Curriculum vitae of the project management
Evaluation criteria
- Economic Effects
- Innovation Orientation
- Societal Benefit
- Climate Protection and Diversity
Description
The Creative Industries Market Entry funding supports Viennese companies from sectors such as architecture, design, art market, fashion, multimedia and games, publishing, music industry, as well as film industry in accessing new target and export markets. With a funding rate of 50% and a maximum amount of €50,000 per project, the program helps to overcome financial, regulatory, organizational, and cultural barriers to market entry. Requirements include a business location in Vienna, an existing creative company, a comprehensive market development and sales strategy, as well as a minimum project size of €5,000. Eligible costs include personnel expenses (including overhead), external services such as consulting or training, travel expenses, tangible and intangible investments (machinery, software, intellectual property rights), as well as material and supply costs. Ongoing operating costs, taxes, land and building acquisitions, artistic productions, or advertising placements are not funded.
Applications can be submitted continuously until December 31, 2026, with submission deadlines on March 31, July 31, and November 30, 2025. After application, the project must commence promptly; an advance payment of up to 50% is possible. Progress reports must be submitted semi-annually, and a final report including accounting is due within three months after project completion. Selection is based on economic effects, innovation orientation, social benefit, as well as climate protection and diversity by an independent jury. Required documents include the application confirmation, a de minimis declaration, the latest annual financial statement or income-expenditure report, and the project manager’s CV. The funding program sustainably strengthens the competitiveness and positioning of creative products and services from Vienna at the international level.